Deserving of love?

There’s nothing better than feeling loved;
In any relationship, none should wish to be served.

Self-love is all.
Key is to find it before you fall.

For when you fall, you fall hard.
And it can… No, it WILL shatter your heart.

The world’s a tough place,
That no matter how much love and care you show,
You could be easily replaced;
And then you’re left down low covered in the snow.

He is filled with insecurities, lined with confidence.
Seems arrogant but displays benevolence.

Would go the distance for one he loves,
Yet always told that he’s never enough,
Only receives tough love like a slap by a steel glove.
Only receives love that’s gruff.